Staying Current in Digital Marketing!
Stay current with insights in the digital marketing world from our articles and latest interviews on our podcast!
Geographic Targeting with Social Media Ads for Practices
Geotargeting For Your Practice: Get specific about who you are advertising to According to AdEspresso by Hootsuite, “geo-targeting is a way to restrict your ad audience to a certain geographic area.” It's “marketing to a set of specific users based on their...
Free Resources For Photos, Audio, or Video Files
Affordable, or Free, Resources for Photos, Audio, and Video Clips In today's world of social media, you HAVE to be creating your own content to get build any authority online. Social media is part of an intricate web of promoting traffic to websites, linking your...
How To Respond To Tragedies On Social Media
How To Respond On Social Media To Tragedies and Mass Shootings Got a case of the Mondays? Well, this week was a doozy after we all woke up shell-shocked at the mass shooting in Las Vegas. It’s horrible, and even as I write this, I know that the words are far, far...
Buyer Beware: Is it a good idea to buy followers on Facebook?
Should You Buy Cheap Likes on Facebook? Can we talk about the big elephant in the room here? If you’ve been around social media marketing at all for the last few years, you know that there are new strategies emerging every day about how to gain traction on social...
7 Questions To Decide If You Need Help With Social Media Marketing
How to know if you should DIY Social Media or Hire A Social Media Manager Do you ever wonder if you need help with social media marketing? Do you think you could do it yourself? Do you think you could hire your teenage child to do it for you? (We're partly kidding...
Bot Like A Boss
How To Use Chatbots In Social Media Strategy Chatbots are something you're just starting to hear about, but have been around for a while. They are a fun blend of artificial intelligence and social interaction, especially on social media. However, it can feel...
TC LinkedIn What’s Next Tips
Congrats! You're ready to dominate on LinkedIn and when you click "download" below you'll have your checklist of tasks to focus on as you use this amazing social media platform.
What Social Media Channels Should Your Business Be On?
A High Level Look At What Social Media Channels Your Business Should Be On We’re constantly bombarded with the choice to be building social influence on any number of social networks. It’s easy to get sucked into creating profiles on the latest and greatest, but this...
What’s The Difference Between Power Editor and Ads Manager?
Understanding The Main Differences Between Power Editor and Ads Manager for Facebook Ad Campaigns. Like many entrepreneurs and social media managers, you’ve probably found your way into Facebook Business Manager at some point within the last few years. And, odds are,...
5 Ways To Use Emojis Strategically on Social Media
I had the immense honor of contributing over at Colorado Women in Social Media's blog this month! Emojis have become extremely popular (and fun!) on social media and are now more than just something fun to add to a post. They can provide better engagement and reach...