by Amy | Oct 11, 2022 | Content Marketing, Data Driven Marketing, Digital Communication, Social Media, Social Media Marketing
6 Marketing Tactics to Help Capture the Attention of this Elusive Generation Marketing to Gen Z doesn’t have to be a mystery. You might think that Gen Z are just younger Millennials. While they do have many similarities to the generation before them, there are some...
by Amy | Sep 13, 2022 | Digital Communication, Social Media, Social Media Marketing
7 Pinterest Marketing Hacks to Drive Traffic to Your Website Pinterest isn’t just for planning your dream home decor or looking up quick weeknight meal ideas. And it isn’t just women using the platform. Male users of Pinterest have risen steadily year after year. ...
by Valerie Morris | Aug 15, 2022 | Social Media Marketing, Social Media Strategy
Let’s Face it…Instagram is a lot to keep up with. It is a world of networking, art, entertainment, communities, and a platform for those who use it as a marking tool. Just take a deep breath, and tell yourself, “I got this,” because the beast of Instagram can be...
by Amy | Aug 9, 2022 | Content Marketing, Digital Communication, Social Media, Social Media Marketing, Social Media Strategy
3 New Reel Features on Instagram and What these Changes Mean for Your Brand Strategy If you have spent any time on Instagram lately, you’ll know that the platform is really pushing Reels, their short video clip content. Not only is this type of content getting the...
by Valerie Morris | Nov 15, 2021 | Marketing, Social Media Marketing, Social Media Strategy
Marketing Trends for 2022 and Beyond Consumer behavior is constantly changing and that means marketing has to evolve with it. But with so many moving pieces, what should you spend your time and resources on? And what trends should you have on your radar? We took a...
by Valerie Morris | Mar 9, 2021 | Content Marketing, Social Media Marketing, Social Media Strategy, Uncategorized
Why is Content Marketing Important in Today’s World? Do you remember how easy social media used to be? Back when Facebook first opened up for businesses it was realistic to get 85%-100% of your followers to see your content. In today’s world, we’re lucky if we...
