by Valerie Morris | Nov 5, 2019 | Facebook Advertising, Social Media Marketing, Social Media Strategy
Wondering if you know what you need to know about Facebook Ads for dental practices? If you’ve sat in on any marketing conferences or conversations lately, you’ve probably heard people talking about Facebook Ads. This amazing social media platform has one of the best...
by Valerie Morris | Jun 4, 2018 | Data Driven Marketing, Facebook Advertising, Social Media, Social Media Marketing, Social Media Strategy
If you’re a small business owner with a Facebook Page, then you’ve probably seen that little “promote” or “boost” button on your posts. You’ve probably been tempted to click that button, but aren’t exactly sure how it works or if it’s worth your money. If you’re...
by Valerie Morris | Jan 12, 2018 | Facebook Advertising, Social Media, Social Media Marketing, Social Media Strategy
Facebook is at it again and this time the changes are expected to rock the way businesses have used Facebook. On January 11, 2018, Facebook made a formal announcement about changes that will be coming soon to the algorithm. After facing major criticism over the last...
by Valerie Morris | Dec 29, 2017 | Data Driven Marketing, Facebook Advertising, Healthcare Marketing
Geotargeting For Your Practice: Get specific about who you are advertising to According to AdEspresso by Hootsuite, “geo-targeting is a way to restrict your ad audience to a certain geographic area.” It’s “marketing to a set of specific users based on their...
by Valerie Morris | Sep 21, 2017 | Digital Communication, Facebook Advertising, Marketing, Social Media, Social Media Marketing, Social Media Strategy
Should You Buy Cheap Likes on Facebook? Can we talk about the big elephant in the room here? If you’ve been around social media marketing at all for the last few years, you know that there are new strategies emerging every day about how to gain traction on social...