by Valerie Morris | Dec 29, 2017 | Data Driven Marketing, Facebook Advertising, Healthcare Marketing
Geotargeting For Your Practice: Get specific about who you are advertising to According to AdEspresso by Hootsuite, “geo-targeting is a way to restrict your ad audience to a certain geographic area.” It’s “marketing to a set of specific users based on their...
by Valerie Morris | Oct 4, 2017 | Branding, Content Marketing, Data Driven Marketing, Digital Communication, Marketing, PR and Marketing, Social Media, Social Media Marketing, Social Media Strategy
How To Respond On Social Media To Tragedies and Mass Shootings Got a case of the Mondays? Well, this week was a doozy after we all woke up shell-shocked at the mass shooting in Las Vegas. It’s horrible, and even as I write this, I know that the words are far, far...
by Valerie Morris | Sep 21, 2017 | Branding, Content Marketing, Data Driven Marketing, Digital Communication, Healthcare Marketing, Influencer, Marketing, PR and Marketing, Social Media, Social Media Marketing, Social Media Strategy, Stats
How to know if you should DIY Social Media or Hire A Social Media Manager Do you ever wonder if you need help with social media marketing? Do you think you could do it yourself? Do you think you could hire your teenage child to do it for you? (We’re partly...
by Valerie Morris | Aug 2, 2017 | Artificial Intelligence, Data Driven Marketing, Digital Communication, Marketing, Social Media
How To Use Chatbots In Social Media Strategy Chatbots are something you’re just starting to hear about, but have been around for a while. They are a fun blend of artificial intelligence and social interaction, especially on social media. However, it can feel...
by Valerie Morris | Jan 10, 2017 | Branding, Content Marketing, Data Driven Marketing, Influencer, Marketing, Social Media
Social Media & The Consumer Buying Process Sales rarely happen on the first interaction. In fact, they often take a handful of “touches” or interactions with your brand before someone decides to trust you with their purchase. Social media and digital...
by Valerie Morris | Dec 26, 2016 | Content Marketing, Data Driven Marketing, Influencer, Marketing, Social Media
How To Attend A Conference When You Can’t Physically Be There… Do you love conferences but don’t have the time or budget to go to them all? Do you want to learn more about the latest in your industry? Do you want to make new friends in the digital space?...
