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We are so thankful for Aimee Skillin for joining us on the Unboxed Business series!  Aimee is the founder of Social Media Languages, and focuses on teaching and empowering the beauty industry with social media and Google tools.

Done is better than perfect!

Aimee was transparent with us that perfectionism and control can be boxes she puts herself in.  You have to fight against your tendencies and the labels you put on yourself.  Be flexible with yourself and give yourself grace that your weaknesses don’t have to limit you.   Be aware of your weaknesses, but don’t let them define you.

When you know your weaknesses and you are honest with yourself, you can be authentic with yourself and  your audience.  And, isn’t that what people are going to social media for anyway?  They want authenticity!

Chill Out!

Aimee’s best advice to her former self is to chill out!  If you have tendencies to micromanage and stress about control over situations, it’s just not worth it or even good.  It’s a process, but Aimee would tell herself that it’s not worth the stress.

Social media offers so many opportunities to share your brand and your values.  Aimee loves educating people on how to best do that for themselves.  Make sure to check out all of her amazing programs and classes on her website!